BlackBerry India launches Porsche smartphone at Rs 99,990


Struggling smartphone maker BlackBerry has announced it will start selling the custom-built Porsche Design P’9983 Graphite Smartphone in India at an eye-watering price of Rs 99,990.

Initially launched in May, BlackBerry says the qwerty-style device features “exclusive graphite-metallic coloured elements” and a “hand-wrapped leather on the back door cover”.

The new Porsche Design device is the fourth smartphone launched in collaboration by BlackBerry and Porsche Design.

As with other such luxury smartphones, the specs are nothing to write home about. The BlackBerry device is out-specced by most mid or entry-level smartphones in the market.

It features a 3.1-inch touch screen with a resolution of 720×720 pixels at 330 ppi. The device runs off a 2012-vintage 1.5GHz dual-core Snapdragon S4 processor coupled with 2GB of RAM, and 64GB inbuilt storage expandable up to 128GB via microSD card.

“This smartphone is custom-built for power professionals aiming to make a style statement while not willing to compromise on effective communication and collaboration,” Hitesh Shah, BlackBerry India director for sales and distribution, said in a statement on Friday.

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